Landing page template picks for 2026: where to find good ones for free

A landing page template is a ready-made page layout you can edit with your own words, images and links instead of starting from scratch. For a free option, look at both the template and the publishing plan: a free design doesn't always come with free publishing, your own domain or permission to remove the builder's branding.

Heya is made by the team that wrote this guide, so read its row with that in mind. Prices come from each company's own pages, checked on November 9, 2026.

The short answer

Landing page template libraries compared

Compare the free options, editing features and paid publishing choices for Carrd, Wix, Webflow, Unbounce and Heya side by side.

Builder Free plan Paid from Templates Best for
Carrd Free Basic plan $9/year (Pro Lite, 3 sites) Free templates, premium ones on Pro One-page sites and landing pages
Wix $0 Free plan, no credit card $17/mo (Light), yearly price Over 2000 templates Big template library and business tools
Webflow Free Starter plan, 2 static pages $15/mo billed yearly (Basic) Free and paid templates Custom layouts with full design control
Unbounce 14-day free trial $29/mo billed monthly, $22 billed yearly (Starter) Templates on every plan Landing pages for ad campaigns
Heya Free: 3 sites, 5 pages each, yourname.heya.bio $3/mo (Pro Lite) 68 templates, 12 of them designs One-page landing pages started from a template

Swipe the table sideways to see every column.

Each builder up close

Carrd

Free; Pro Lite $9, Pro Standard $19, Pro Plus $49 a year

Carrd has a free Basic plan, while every Carrd Pro plan includes premium templates, video uploads, slideshows and other extras. Carrd Pro Lite costs $9 a year for 3 sites and removes Carrd branding; Carrd Pro Standard costs $19 a year for 10 sites and adds custom domains with SSL, forms and widgets from Stripe, PayPal, Gumroad and Typeform. You can try Carrd Pro for 7 days without payment or a credit card.

Better at
One-page sites and landing pages.
Watch out
Pro Lite does not include custom domains.

Wix

Free; Light $17, Core $29, Business $39 a month (yearly)

Wix's Free plan includes hosting, a drag and drop editor, no-code design features and 1000's of templates, with no credit card required. Wix offers over 2000 business-ready templates that can be customized manually or with AI, and Premium plans let you connect your own domain and remove Wix branding. The cheapest paid plan, Light, is $17 per month; Wix displays USD prices for yearly subscriptions paid in full at purchase.

Better at
Big template library and business tools.
Watch out
Listed prices are for yearly plans paid up front.

Webflow

Free; Basic $15, Premium $25 a month billed yearly

Webflow offers free and paid templates, and you can build and customize a template for free on a Starter workspace. The free Starter site plan includes 2 static pages, limited Webflow CMS, 1 GB bandwidth and 50 form submissions, but keeps the Made in Webflow badge and doesn't allow a custom domain. Webflow Basic adds a custom domain, 300 static pages and unlimited form submissions for $15 a month billed yearly or $25 a month billed monthly, in USD per site plus applicable taxes.

Better at
Custom layouts with full design control.
Watch out
Free Starter sites get 2 static pages and 50 form submissions.

Unbounce

Starter $29, Build $99, Experiment $149, Optimize $249 a month billed monthly

Unbounce includes templates, free hosting, customer support, unlimited conversions and unlimited subdomains with every plan. Its free option is a 14-day trial, rather than an ongoing free plan. Starter costs $29 a month billed monthly or $22 a month billed yearly, with 5 pages, up to 500 visitors, 1 user and 1 root domain.

Better at
Landing pages for ad campaigns.
Watch out
Starter is capped at 5 pages and up to 500 visitors.

Heya

Free; Pro Lite $3, Pro Standard $6, Pro Plus $15 a month

Heya is a no-code builder with 68 templates for one-page and small sites, and you can build and edit fully on a phone, starting without an account while drafts stay in your browser. Heya Free costs $0 with no time limit or credit card and allows up to 3 sites with up to 5 pages per site on a Heya subdomain with a small "Made with Heya" badge; publishing requires Google sign-in, the only sign-in option. Heya Pro Standard costs $6 a month and includes 1 custom domain per account, while buttons can send visitors to Google Form or Tally forms for sign-ups, Calendly for bookings, or a shop, ticketing or payment page.

Better at
One-page landing pages started from a template.
Watch out
Free sites show a small "Made with Heya" badge.

These are Heya templates. Each one is live: open the demo, or start your own from it.

What a good landing page template includes

Look for room to say what you're offering and a clear place for the visitor to act. Start with the words. Can you put your offer in the main heading without squeezing it into a layout that was made for something else?

Keep the useful parts.

A template should give you space for the details your reader needs before clicking: what they're getting, who it's for, anything they need to know before signing up or buying. Use images that belong to your offer, rather than keeping the sample pictures just to fill the space.

Check the action itself, too. If the page needs a form, look at the plan that includes it, not just the template preview. If you're sending people to an outside booking or payment page, check that you can put that link where you want it.

Picking a template for your goal

What do you need the visitor to do? Choose around that, then look at the design. For a sign-up page, check how you'll collect responses. Carrd Pro Standard includes forms, Webflow Starter includes 50 form submissions, and Heya buttons can point to a Google Form or Tally form.

For a small site you'll edit on your phone, consider Heya. For a broad template collection and drag and drop editing, look at Wix. Webflow lets you build and customize a template for free before paying for a custom domain.

Keep the publishing choice separate from the design choice. You might like a template but still want a different plan for the finished page (especially if you want your own domain). And if free publishing is a firm requirement, don't treat Unbounce's 14-day trial as an ongoing free option.

Making a template your own

Replace the sample heading with your offer, then work down the page. Write the button text to match what happens after the click. If it opens a booking page, say that; if it takes someone to a sign-up form, make that clear before they leave.

Delete what you don't need.

You don't have to fill every section the template gives you, and you don't need to keep a sample section just because it looks finished, especially when you have nothing useful to put there. Add your own images and check the links.

Does the page still read clearly on your phone? Look at the heading, the text and the button together, then try the action yourself. Before publishing, check the address and branding included with your chosen plan. If you're using Heya, remember that you'll need to sign in with Google to publish.

How we checked

We took every price, limit and feature from each company's own pages, checked on November 9, 2026. Heya's details come from its pricing page and docs, checked on October 30, 2026. The facts come from carrd.com/docs/pro/plans, carrd.com/pro, wix.com/plans, wix.com, webflow.com/pricing, webflow.com/templates, unbounce.com/pricing, heya.page/pricing and heya.page/docs.

Plans change often. If a number here is out of date, email hello@heya.page and we'll fix it.

FAQ

Where can I find free landing page templates?

Start with Carrd's free Basic plan, Wix's Free plan, Webflow's free templates or Heya's template collection. Check the publishing terms alongside the design: Webflow Starter keeps its badge, and free Heya sites have a small badge too. Unbounce offers templates through a 14-day free trial, not an ongoing free plan.

What is the difference between a landing page and a one page website?

A landing page is built around a particular action, such as signing up, booking or buying. A one page website can cover a person or business more broadly on a single page. The same layout might work for either; choose the sections and links around what you want the visitor to do.

Can I use a landing page template without coding?

Yes. Wix includes a drag and drop editor and no-code design features on its Free plan. Heya is also a no-code builder, and you can edit a whole site on your phone. Start by changing the template's text, images and links, then check the publishing plan before committing to it.

What should a landing page template include?

Look for a clear heading, space to explain the offer and a button or form that fits the action you want. Keep the details a visitor needs before deciding, and remove sample content that doesn't apply. Check the page on your phone and test the sign-up, booking or purchase link before publishing.

Try Heya free

Start from the Orbit design or any of the 68 templates, edit it on your phone or laptop, and publish on Heya's Free plan for $0, with no time limit and no credit card.