For a beauty portfolio that links to your existing booking app, Heya ($0 Free or $6 a month for a custom domain) and Carrd ($19 a year for custom domains) are simple options. For built-in booking and payments, GlossGenius starts at $24 monthly billed annually, Vagaro is $30.00 per month (or $23.99 for the first 6 months), and Booksy is $29.99 per month plus tax. This guide compares 7 platforms.
Heya is ours, so read its row with that in mind. Every other number comes from each company's own pages, checked on October 29, 2026.
The short answer
This table compares starting prices, free plans, custom domains, and booking and payment capabilities across all seven platforms.
| Platform | Free plan or trial | Cheapest paid plan | Custom domain | Bookings and payments |
|---|---|---|---|---|
| GlossGenius | Free trial, no credit card | $24/mo billed annually ($28 monthly) | Not stated | Built-in booking site and POS (2.4% + $0.15) |
| Vagaro | Free trial | $23.99/mo first 6 mos ($30.00/mo regular) | Not stated | Built-in online booking, payments, free card reader |
| Booksy | 14-day free trial, no credit card | $29.99/mo plus tax | Not stated | 24/7 online booking and integrated payments |
| Squarespace | 14-day free trial, no credit card | $19/mo (Basic) | Free custom domain* on Basic ($19/mo) | Online store included; Acuity Scheduling offered |
| Wix | $0 Free plan, no credit card | $17/mo (Light, billed yearly) | Connect on Premium; 1-yr voucher on most plans | Scheduling and payments from Core ($29/mo) |
| Carrd | Free Basic; 7-day Pro trial | $9/year (Pro Lite) | From Pro Standard ($19/year) | Embeds on Pro Standard ($19/yr); Stripe on Pro Plus ($49/yr) |
| Heya | $0 Free plan (up to 3 sites, 5 pages/site) | $3/mo (Pro Lite) | 1 per account on Pro Standard ($6/mo) | Calendly embed or link to your booking and checkout page |
Swipe the table sideways to see every column.
Not stated means the provided product facts do not specify custom domain details for that platform.
GlossGenius Standard costs $24 monthly when billed annually (or $28 monthly). You get a Booking Website, Calendar, Waitlist, Forms and Waivers, HIPAA Compliance, Client Profiles, and Rebooking Reminders. Tap, dip, or swipe payments cost 2.4% + $0.15.
Vagaro's One Location Just Me plan is $23.99 per month for the first 6 months and $30.00 per month regularly. It includes SOAP notes, customer tracking, and online booking across Vagaro, Instagram, Facebook, and Apple Maps, while general Vagaro business features also include MySite and Forms.
Booksy costs $29.99 per month plus tax with all features, plus $20 per month plus tax per extra team member. You get unlimited 24/7 online bookings, Reserve with Google, custom forms, liability waivers, No-Show Protection, and 2,000 free SMS messages monthly.
Squarespace starts with a 14-day free trial, then costs $19 per month for Basic or $29 per month for Core. You get Fluid Engine drag-and-drop tools, portfolios, an online store, and Acuity Scheduling for booking, calendars, and payments.
Wix offers over 2000 templates, an Owner App, and a $0 Free plan. Yearly paid plans start at $17 per month for Light, while scheduling, services, and payment acceptance begin on the Core plan at $29 per month.
Carrd has a free Basic experience and a 7-day Pro trial. Yearly plans cost $9 / year for Pro Lite, or $19 / year for Pro Standard with custom domains, contact forms, and third-party widget embeds.
Our no-code builder lets you make and edit small sites on your phone, starting from a hair salon template. Heya Free is $0, and paid plans are $3 a month or $6 a month. Instead of built-in booking, buttons link to your booking app.
If you're an independent beauty professional, your site just needs to do a few things well: show photos of your work, list your services with starting prices and times, spell out consultation and cancellation rules, and give clients a fast way to book. It also helps to put your street address, a directions button, opening hours, a tap-to-call phone number, and links to Instagram and Facebook right on the page so new clients can check your location and recent work.
A lot of booth renters and suite owners already run their calendar and checkout inside Square Appointments, Vagaro, Fresha, or GlossGenius. Those apps give you a public booking link, so you don't need a second calendar on your website. You just need clear buttons that send people straight to that booking page.
If you don't have a booking system yet, or you want your website, calendar, client records, and card reader in one subscription, a dedicated salon platform is worth the monthly cost. GlossGenius starts at $24 monthly when billed annually ($28 monthly) and bundles a booking website builder, waitlist, forms and waivers, HIPAA compliance, and point of sale at 2.4% + $0.15 per tap, dip, or swipe. Vagaro costs $23.99 per month for the first 6 months ($30.00 per month regular) with booking across Vagaro, Instagram, Facebook, and Apple Maps, plus SOAP notes. Booksy is $29.99 per month plus tax for unlimited bookings, Reserve with Google, liability waivers, and No-Show Protection.
If you prefer a general website builder that also handles bookings, Wix includes scheduling and payments on its Core plan at $29 per month, and Squarespace starts at $19 per month and offers Acuity Scheduling.
For a portfolio and service menu that links out to your booking app, you can start for $0 on Wix or the Heya Free plan without a credit card, or use Carrd's free Basic experience. Heya Free gives you up to 3 sites and up to 5 pages per site at yourname.heya.bio with a small 'Made with Heya' badge, and up to 200 image files per site.
To drop branding or use your own domain, Carrd Pro Lite removes branding for $9 / year, and Carrd Pro Standard adds custom domains at $19 / year for up to 10 sites. With us on Heya, Pro Lite removes the badge for $3 a month, and Pro Standard connects 1 custom domain per account for $6 a month. Wix Light is $17 per month (billed yearly), and Squarespace Basic is $19 per month after a 14-day free trial.
You can start building and editing a Heya site fully on a phone without an account, and your draft stays in your browser until you sign in with Google to publish. Our hair salon template sets up a Home page with your street and town, a photo, buttons to book or check prices, and popular services like cut and style, color, balayage, and blowout with starting prices and times. You also get a Team and reviews section with three client reviews, a Visit band with hours, directions, tap-to-call, and Instagram and Facebook links, plus a Team page and a three-column Services page with consultation and cancellation rules.
Point your Book online buttons to Square Appointments, Vagaro, Fresha, or GlossGenius, or embed a Calendly scheduling page. Publish for $0 at yourname.heya.bio, or pay $6 a month on Pro Standard to connect a domain you own.
Open the hair salon template in the editor or see what it includes.
We compared dedicated salon booking platforms and general website builders based on documented pricing, free plans, custom domain support, and booking, payment, and portfolio features. The facts come from biz.booksy.com/pricing, carrd.com/docs/pro/plans, carrd.com/pro, glossgenius.com/pricing, squarespace.com/pricing, squarespace.com/websites, vagaro.com/pro/pricing, wix.com/plans, wix.com, heya.page/pricing, heya.page/docs.
Plans change often. If a number here is out of date, email hello@heya.page and we'll fix it.
Carrd Pro Standard is the cheapest way to use a custom domain at $19 / year, covering up to 10 sites with SSL. For a multi-page site with up to 20 pages, our Heya Pro Standard plan costs $6 a month for 1 custom domain you already own. Wix Light is $17 per month (billed yearly) and Squarespace Basic is $19 per month.
On Heya, the Book online buttons on the hair salon template link out to your booking and payment page on GlossGenius, Vagaro, Square Appointments, or Fresha. If you use Calendly, you can also embed your scheduling page directly on your Heya site.
GlossGenius Standard costs $24 monthly when billed annually (or $28 monthly), with tap, dip, or swipe card rates at 2.4% + $0.15. Vagaro's One Location Just Me plan is $23.99 per month for the first 6 months and $30.00 per month regularly. Booksy costs $29.99 per month plus tax for a solo user, with card reader rates of 2.49% + $0.10 per transaction.
GlossGenius includes Forms & Waivers and HIPAA Compliance, while Booksy includes custom forms and liability waivers at no extra charge. Vagaro offers Forms as a business feature and includes SOAP notes, customer tracking, and client data with every plan. Carrd offers contact forms on Pro Standard ($19 / year) and advanced custom forms on Pro Plus ($49 / year), and on Heya you can link a button to a Google Form or Tally form for client inquiries and sign-ups.
On Heya, you can upload up to 200 files per site and up to 20 MB per image, which we automatically resize to 2048 pixels on the long edge and convert to WebP. On Carrd Pro plans, you get an unlimited number of elements and can upload images and GIFs up to 16MB and videos up to 64MB.
Yes, you can build and edit a Heya site completely from your phone, and even start drafting in your browser before signing in with Google to publish. Wix also has an Owner App so you can manage your business in real time from your phone.
Try Heya's hair salon template in your browser with no account or credit card required, and publish up to 3 sites for $0 on Heya Free.