UGC creator portfolio guide for 2026: what to show and where to host it

A UGC creator portfolio is a page or document that shows the content you can make for brands, what you offer, and how to contact you. Start with work samples, add a short introduction, and make the next step clear. If you're pitching now, build something you can send now rather than waiting for a larger body of work.

Heya is made by the team that wrote this guide, so read its row with that in mind. Prices come from each company's own pages, checked between October 29 and November 9, 2026.

The short answer

Where UGC creators host a portfolio

Compare Beacons, Canva, Carrd, Heya and Linktree side by side for their free options, paid plans and ways to present your work.

Builder Free plan Paid from Custom domain Best for
Beacons $0 plan, free forever $8.33/mo billed annually ($10 monthly) Free custom domain on Creator Creator media kits, stores and links
Canva Canva Free, US$0 Pro plan, billed monthly or yearly Not stated Designing graphics, PDFs and print pieces
Carrd Free Basic plan $9/year (Pro Lite, 3 sites) Pro Standard ($19/year) and Pro Plus One-page sites and landing pages
Heya Free: 3 sites, 5 pages each, yourname.heya.bio $3/mo (Pro Lite) Pro Standard (1) or Pro Plus (up to 10) Small sites built and edited on a phone
Linktree Free, unlimited basic links $7/mo billed annually ($9 monthly) Not stated Link-in-bio pages for social profiles

Swipe the table sideways to see every column.

Not stated means the company's own pages we checked don't give that detail.

Each option up close

Beacons

Free; Creator $8.33 a month billed annually

Beacons lets creators host a media kit and product pages at a custom domain, while its free-forever plan includes unlimited digital products and affiliate links. Creator costs $10/month or $8.33/month when billed annually at $100, and includes a free custom domain. Watch the sales commission: Free and Creator charge 9%, while Creator Plus and Creator Max charge 0%.

Better at
Creator media kits, stores and links.
Watch out
A 9% commission applies to sales on Free and Creator.

Canva

Free; Pro and Business are paid plans

Canva Free includes a drag-and-drop editor, 1,000+ design types and 1.6M+ templates, and designs can be exported as PDF, JPG, PNG and print-ready CMYK. It's an option for making a portfolio file; the Free plan includes 1 Brand Kit limited to 3 colors and 5GB of cloud storage.

Better at
Designing graphics, PDFs and print pieces.
Watch out
The free plan has 1 Brand Kit and 5GB of storage.

Carrd

Free; Pro Lite $9, Pro Standard $19, Pro Plus $49 a year

Carrd has a free Basic experience, and its Pro plans include premium starting point templates, custom user-built templates and removal of "Made with Carrd" branding. Pro Lite costs $9 / year for up to 3 sites, but custom domains start with Pro Standard at $19 / year for up to 10 sites. There's a free 7-day Pro trial with no payment or credit card required.

Better at
One-page sites and landing pages.
Watch out
Pro Lite does not include custom domains.

Heya

Free; Pro Lite $3, Pro Standard $6, Pro Plus $15 a month

Heya is a no-code builder for one-page and small sites, with full phone editing; you can start without an account, and drafts stay in your browser until you publish. Its free plan has no time limit or credit card requirement and includes up to 3 sites with up to 5 pages per site and a small "Made with Heya" badge; publishing requires Google sign-in, the only sign-in option. Pro Lite costs $3 a month and removes the badge, while Pro Standard costs $6 a month and includes 1 custom domain per account.

Better at
Small sites built and edited on a phone.
Watch out
Free sites show a small "Made with Heya" badge.

Linktree

Free; Starter $7, Pro $14, Premium $30 a month (annual)

Linktree's Free plan includes unlimited basic links plus email and phone sign-ups, making it an option for collecting links to work you've put elsewhere. Pro includes removal of Linktree branding and costs $14 per month when billed annually or $17 monthly, with a 7-day free trial. Linktree says transaction and processing fees may apply, and its prices appear in local currency and vary by region.

Better at
Link-in-bio pages for social profiles.
Watch out
Removing Linktree branding takes Pro, $14/mo billed annually.

What brands want to see

Put your work near the top. Add a short introduction that says what kind of content you make and the kinds of projects you want to take on, then move into samples rather than turning the page into a long biography.

Choose samples you'd want someone to hire you to make again, and give each a plain label that names the format, your part in making it and whether it was commissioned work or a self-directed sample. Keep those distinctions clear.

No client work yet? Make samples, and call them samples. Don't present a practice project as a brand partnership.

Alongside the work, include what someone can hire you for and a way to get in touch. Add client feedback or results only if you have them and can describe them accurately. You don't need to fill every section of a template (or keep a section that has nothing to say).

Showing your videos

Show finished videos you're willing to put your name to. Choose the opening sample deliberately, then arrange the rest in an order you'd be happy for someone to watch without any explanation from you.

For each video, add a short label about the content and what you did. If you filmed and edited it, say that; if your contribution was only part of the finished piece, name that part rather than leaving the reader to guess.

Keep it playable.

Are you sending a PDF? Include a clear route to the videos, not just still images with no way to watch. If you're using a link page, label each destination with the work it opens rather than repeating "watch here."

Heya's embed block supports YouTube and Vimeo, so videos on those services can appear within the site.

Before sending your portfolio, open the version a brand will receive. Check the videos, check their access settings, and try the page on your phone.

Rates, packages and how to reach you

You can put rates in your portfolio, or ask brands to contact you for a quote. Choose what you're willing to send in a pitch today. Don't add a price just to fill a template.

If you show a package, describe what's included: the content you'll deliver, the editing you'll handle, any revisions you're offering. State the usage terms you're offering too, and keep anything that needs a separate agreement clearly marked rather than leaving it inside a vague package name.

Would you rather quote after hearing the brief? Say that, and ask the brand to send the deliverables it needs, where it wants to use the content and its deadline.

Make contacting you straightforward. Put an email address or a clearly labelled inquiry route beside your offer (not only in your social profile).

A Heya button can point to a Google Form or Tally form, and its socials block supports email. Linktree's Free plan includes email and phone sign-ups. Choose the contact route you'll actually check.

How we checked

We took every price, limit and feature from each company's own pages, collected on October 29, 2026. We checked the Carrd and Linktree pages again on November 9, 2026. Heya's details come from its pricing page and docs, checked on October 30, 2026. The facts come from beacons.ai/i/pricing, beacons.ai, canva.com/pricing, carrd.com/docs/pro/plans, carrd.com/pro, linktr.ee/s/pricing, heya.page/pricing and heya.page/docs.

Plans change often. If a number here is out of date, email hello@heya.page and we'll fix it.

FAQ

What is a UGC portfolio?

A UGC portfolio is a collection of content samples you send to brands when pitching your services. It can be a website or a document with a clear way to watch your work. Keep it focused on what you make, what you offer and how someone can contact you about a project.

What should a UGC portfolio include?

Start with a short introduction and selected work samples, then add your services and contact details. Label each sample with your contribution and make self-directed work clear. You can include packages, rates or client feedback if you have them. Leave out empty sections rather than filling them with claims you can't support.

Can I make a UGC portfolio for free?

Yes. Beacons has a free-forever plan, Canva has a Free plan for creating portfolio files, and Carrd has a free Basic experience. Heya's free plan includes up to 3 sites with up to 5 pages per site and a small badge. Linktree's Free plan includes unlimited basic links to work you've placed elsewhere.

Should I put my rates in my UGC portfolio?

You can, but you don't have to. If you publish rates, state what the price covers and the usage terms you're offering. If you prefer to quote for each project, say that and give brands a clear way to send a brief. Don't publish a package you aren't ready to offer.

Try Heya free

Pick one of 68 templates or a blank page, edit it on your phone or laptop, and publish on Heya's Free plan for $0, with no time limit and no credit card.