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Best website builders for content creators, influencers and YouTubers in 2026

For selling digital products directly, Beacons ($0 to $100/month), Linktree ($0 to $35/month), Milkshake (free or from US$2.99/month) and Stan are built for creator checkouts. For a simple link, video embed and contact page, Carrd ($9 to $49/year) and Heya ($0, or from $3 a month on Pro Lite) focus on simple pages instead. This page compares all 7 platforms.

See the comparison Start with the template

Heya is ours, so read its row with that in mind. Every other number comes from each company's own pages, checked on October 28, 2026.

The short answer

7 website builders for content creators compared

Here is how Linktree, Beacons, Stan, Carrd, Squarespace, Milkshake, and Heya compare on pricing, custom domains, selling, and media embeds.

Builder Free plan Cheapest paid plan Custom domain Direct selling Video and audio embeds
Heya $0 with no time limit, 3 sites, 5 pages/site $3/mo (Pro Lite) 1 per account on Pro Standard ($6/mo) Link a button to your checkout or store page YouTube, Vimeo, Spotify, SoundCloud
Linktree Yes, unlimited basic links $7/mo billed annually ($9/mo monthly) Not stated Yes, digital products and courses Video backgrounds; embeds not stated
Beacons $0/mo forever, 9% sales fee $8.33/mo billed annually ($10/mo monthly) Included from Creator ($8.33/mo annual) Digital products, courses, memberships Not stated (video hosting on Creator Plus)
Stan 14-day free trial only Not stated Not stated Courses, digital products, bookings (0% fee) Not stated
Carrd Free Basic experience $9/year (Pro Lite) From $19/year (Pro Standard) Stripe, PayPal, Gumroad embeds ($19+/yr) Video uploads to 64MB, code embeds
Squarespace 14-day free trial only $19/month (Basic) Free custom domain from Basic ($19/mo) Online store, memberships, invoicing Not stated
Milkshake Free forever, unlimited Cards US$2.99/mo billed monthly (Lite) On Pro+ (US$8.33/mo billed yearly) Digital files with Stripe on Free YouTube videos and podcast episodes

Swipe the table sideways to see every column.

Not stated means the provided product facts do not mention that specific pricing or feature.

Closer look at each creator website builder

Heya

Free; Pro Lite $3/mo; Pro Standard $6/mo; Pro Plus $15/mo

Heya is our no-code builder. The $0 Free plan gives you up to 3 sites with up to 5 pages each, Pro Lite ($3 a month) removes the badge for up to 20 pages per site, and Pro Standard ($6 a month) gives you up to 5 sites, up to 20 pages per site, no badge, and 1 custom domain per account. You get 68 templates, YouTube and Spotify embeds, and full editing on your phone.

Better at
Free multi-page sites, badge removal starting on Pro Lite at $3 a month, YouTube and Spotify embeds, and building on a phone.
Watch out
Free sites show a small "Made with Heya" badge and allow up to 5 pages per site, and connecting a custom domain requires Pro Standard at $6 a month.

Linktree

Free; paid from $7/month billed annually ($9 monthly)

Linktree's Free plan gives you unlimited basic links plus email and phone sign-ups. Paid plans start at Starter ($7/month billed annually or $9 monthly) and Pro ($14/month annually or $17 monthly). Linktree Earn lets you sell digital products, Kajabi-powered courses, and affiliate links.

Better at
Built-in digital product checkout, Kajabi courses, email/SMS capture, and Instagram auto-replies on Premium.
Watch out
Removing the Linktree logo requires the Pro plan at $14/month billed annually ($17 monthly).

Beacons

Free; paid from $8.33/month billed annually ($10 monthly)

Beacons has a $0/month forever plan where you can sell unlimited digital products at a 9% commission and send 50 emails per month. The Creator plan ($8.33/month billed annually at $100, or $10 monthly) adds a free custom domain for your media kit and store.

Better at
Free digital store, custom domain media kits, built-in email sends, and Apple/Google Pay checkout.
Watch out
9% commission on Free and Creator plans; website limits across its four plans start at 1 website with 1 page.

Stan

14-day free trial; paid price not stated

Stan is an all-in-one, no-code creator store that puts your courses, bookings, and digital products right inside your link-in-bio. It charges 0% transaction fees, connects with third-party apps, and uses 1-Tap Checkout to help checkout conversion rates. There's a 14-day free trial to test it out.

Better at
Selling courses, digital products, and bookings with 1-Tap Checkout and 0% transaction fees.
Watch out
No free forever plan is stated, only a 14-day free trial.

Carrd

Free Basic; Pro from $9/year

Carrd has a free Basic plan and three yearly Pro tiers: Pro Lite ($9/year for up to 3 sites), Pro Standard ($19/year for up to 10 sites), and Pro Plus ($49/year for up to 25 sites). Pro Standard adds custom domains with SSL, contact forms, and Gumroad or Stripe widgets.

Better at
Custom domains and email/payment widgets for $19/year across up to 10 sites.
Watch out
Custom domains, forms, and embeds are not included on the $9/year Pro Lite tier.

Squarespace

14-day trial; paid from $19/month

Squarespace gives you a 14-day free trial with no credit card required, and paid plans at $19/month (Basic, which includes a free custom domain), $29/month (Core), $49/month (Plus), and $99/month (Advanced). Every plan includes selling tools, and the platform supports paywalled blogs, portfolios, memberships, and Acuity Scheduling.

Better at
Full websites with blogs, paywalls, memberships, client invoicing, and an online store.
Watch out
No free plan after the 14-day trial; Basic has a 2% online store transaction fee.

Milkshake

Free; paid from US$2.99/month

Milkshake lets you build a site on your phone using swipeable Cards for YouTube videos, podcasts, and links. Its Free plan includes unlimited Cards and digital file sales with Stripe. Paid plans run from Lite (US$2.99/month billed monthly) to Pro (US$5.00/month billed yearly at US$59.99/year).

Better at
Building swipeable Card sites on a phone and selling digital files with Stripe on Free.
Watch out
Contact forms require Pro (US$59.99/year) and custom domains require Pro+ (US$99.99/year).

What a website for content creators and YouTubers actually needs

Most YouTubers, streamers, and influencers need three core things on their site: social and affiliate links, embedded latest videos or tracks, and a clear way for sponsors to get in touch for brand deals. On Heya, one page holds up to 40 sections, with a links block for up to 50 links and a socials block for 29 networks plus email, phone, and website. You can embed YouTube, Vimeo, Spotify, SoundCloud, and Calendly, or run a countdown to a merch drop or premiere.

Milkshake also puts YouTube videos, podcast episodes, contact details, and links on swipeable Cards. If you want an on-page inquiry form for sponsors instead of an email link, Beacons, Carrd (from $19/year), and Milkshake (at US$5.00/month billed yearly) all include contact forms.

When a dedicated creator store is worth paying for

A simple link page isn't enough when your main income comes from digital downloads, online courses, or paid coaching calls. On Heya, you can link a button to your checkout or store page and embed a Calendly page for booking calls.

Beacons and Milkshake let you sell digital products on their $0 and free plans. Beacons takes a 9% commission on Free and Creator plans, dropping to 0% on Creator Plus ($25/month billed annually) and Creator Max ($83.3/month billed annually). Linktree Earn handles digital products and Kajabi-powered courses with 0% fees on Pro ($14/month billed annually or $17 monthly, though transaction and processing fees may apply). Stan is built around 1-Tap Checkout for courses, products, and bookings with 0% transaction fees, while Squarespace ($19 to $99/month) has paywalled blogs, memberships, stores, and client invoicing.

Free vs paid creator websites: branding, domains, and yearly costs

Free plans from Heya, Linktree, Beacons, Carrd, and Milkshake get you online for free, with Heya publishing at yourname.heya.bio with a "Made with Heya" badge and Beacons offering a beacons.ai/ address. You can drop platform branding on Carrd Pro Lite ($9 / year), Milkshake Lite (US$2.99 per month), Heya Pro Lite ($3 a month), or Linktree Pro ($14 per month when billed annually, or $17 per month).

For your own custom domain, Carrd Pro Standard costs $19 / year, and Heya Pro Standard costs $6 a month for up to 5 sites and 1 custom domain per account. Beacons includes a free custom domain on Creator at $8.33/mo when billed annually at $100 ($10 monthly), Milkshake connects domains on Pro+ at US$8.33 per month billed yearly at US$99.99 per year, and Squarespace includes a free custom domain on its $19 per month Basic plan.

How to set up a content creator website on Heya

You can start building on Heya in your browser without an account, using a blank page or one of our 68 templates. You can build and edit fully on a phone, pick from 42 fonts, 14 theme presets, and a 5-color palette, and upload images up to 20 MB (resized to 2048 pixels on the long edge and converted to WebP). Drop in a socials block for up to 29 networks and your business email, an embed block for a YouTube video, Spotify release, or Calendly page, and up to 50 affiliate or sponsor links.

To publish to yourname.heya.bio, sign in with a Google account (our only sign-in option). Every site gets HTTPS, automatic sitemap.xml and robots.txt files, a 1200x630 social share image, and full HTML ZIP downloads anytime.

Open the content creators template in the editor.

How we checked

We compared these seven website builders using their published pricing, plan limits, and feature lists as of October 2026, focusing on link pages, media embeds, brand contact options, and digital product sales. The facts come from beacons.ai/i/pricing, beacons.ai, carrd.co/docs/pro/plans, carrd.co/pro, linktr.ee/s/pricing, milkshake.app/pricing, milkshake.app, squarespace.com/pricing, squarespace.com/websites, stan.store, heya.page/pricing, heya.page/docs.

Plans change often. If a number here is out of date, email hello@heya.page and we'll fix it.

FAQ

What is the best free website builder for content creators?

It depends on whether you sell products or want a link and media hub. Beacons and Milkshake have free forever plans for selling digital products (Beacons takes a 9% commission on its $0 Free plan; Milkshake uses Stripe). If you want a multi-page site with YouTube and Spotify embeds, Heya Free is $0 for up to 3 sites with up to 5 pages each.

Which creator website builder is the cheapest for a custom domain?

Carrd is the cheapest way to connect a custom domain on Pro Standard at $19 / year for up to 10 sites. Next is Heya Pro Standard at $6 a month, which includes up to 5 sites and 1 custom domain per account. Beacons includes a free custom domain on Creator ($8.33/mo when billed annually at $100, or $10/month), and Milkshake has custom domains on Pro+ at US$8.33 per month, billed yearly at US$99.99 per year.

Can I embed YouTube videos and Spotify tracks on Heya?

Yes, Heya's embed block handles YouTube, Vimeo, Spotify, SoundCloud, Calendly, and Google Maps on every plan, including the $0 Free plan. You can pair those embeds with a socials block for 29 networks and a links block with up to 50 links.

Can I sell digital products or merch on a Heya website?

On Heya, you can link a button to your checkout, ordering, or store page so fans can buy your digital products or merch. You can also use a builder with built-in checkouts like Beacons, Linktree, Stan, Milkshake, or Squarespace.

How can brands contact me for sponsorships on my website?

On Heya, you can link a button to a Google Form or Tally form for inquiries, put your business email and phone number in the socials block, or embed a Calendly page for sponsor calls. Beacons also has contact forms and custom-domain media kits, Milkshake includes a contact form Card on Pro (US$5.00/month billed yearly), and Carrd has contact forms from $19/year.

Can I build and update my creator website from my phone?

Yes, you can build and edit your whole Heya site on a phone. Milkshake also lets you put together swipeable Card sites on your phone, and Beacons has a mobile app on Google Play and the App Store.

More from Heya: Best link in bio tools, Podcast website builders and Guides.

Try Heya free

Start building your creator page with one of Heya's 68 templates in your browser with no account required, and publish up to 3 sites with up to 5 pages each for $0.

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