Wix vs Squarespace in 2026: Which website builder should you pick?
Pick Wix if you want a $0 Free plan, over 2000 templates, or paid plans starting at $17 per month billed
yearly. Pick Squarespace if you want selling functionality on its $19 per month Basic plan after a
14-day free trial. This comparison covers prices, trials, templates, and when a simpler builder like
Heya fits.
Heya is ours, so read its row with that in mind. Every other number comes from each company's own pages,
checked on October 28, 2026.
The short answer
-
Best free plan Wix gives you a $0 Free plan with hosting, a drag-and-drop editor, and
Wix branding on a Wix domain, whereas Squarespace only gives a 14-day free trial.
-
Best for templates and low entry price Wix offers over 2000 customizable templates
and starts its paid Light plan at $17 per month billed yearly, with 2 GB of storage and 2
collaborators.
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Best for selling on the cheapest plan Squarespace includes selling functionality on
all plans, including the Basic plan at $19 per month with a 2% online store transaction fee.
-
Best for simple one-page sites Heya is built for one-page and small sites, with a $0
Free plan, a $3 a month Pro Lite plan, 68 templates, and full phone editing.
Wix vs Squarespace vs Heya side by side
Here is how Wix, Squarespace, and Heya compare on free plans, starting prices, custom domains,
templates, and selling tools.
| Compared |
Wix |
Squarespace |
Heya |
| Free plan or trial |
$0 Free plan, no card required |
14-day free trial, no card required |
$0 Free plan, up to 3 sites |
| Cheapest paid plan |
$17/month (Light, billed yearly) |
Not stated (Basic is $19/month) |
$3/mo (Pro Lite) |
| Next tier up |
$29/month (Core, billed yearly) |
$29/month (Core) |
$6/mo (Pro Standard) |
| Higher tiers |
$39/mo Business; $159/mo Business Elite |
$49/mo Plus; $99/mo Advanced |
$15/mo (Pro Plus) |
| Custom domain |
On Premium plans; 1 year free on annual plans |
Required to go live; free on Basic plan |
On Pro Standard ($6/mo, 1 per account) and Pro Plus (up to 10 per account) |
| Platform branding |
Removed with a Premium plan |
Not stated |
Badge on Free; removed on $3/mo Pro Lite |
| Templates |
Over 2000 customizable templates |
Designer templates and Blueprint AI |
68 templates (12 designs + 56 use-specific) |
| Online store and selling |
Starts on Core ($29/mo billed yearly) |
Included on all plans (from $19/mo Basic) |
Link a button to your checkout or store page |
| Blogging and scheduling |
Built-in blogging and online scheduling |
Blogs with paywalls and Acuity Scheduling |
Link to your blog; embeds Calendly for bookings |
Swipe the table sideways to see every column.
How each website builder stacks up
Wix
Free; paid from $17/month (billed yearly)
Wix has a $0 Free plan with web hosting, a drag-and-drop editor, and over 2000 templates. Paid plans
billed yearly start at $17 per month for Light and $29 per month for Core, with blogs, scheduling,
events, courses, and a CRM built in.
- Better at
- A $0 free plan, over 2000 templates, and a $17 per month entry paid plan.
- Watch out
- Basic eCommerce requires the $29/month Core plan (paid yearly in full at purchase).
Squarespace
14-day free trial; paid from $19/month
Squarespace starts with a 14-day free trial, then requires a paid plan to go live. Plans start at
$19 per month for Basic and $29 per month for Core, and all plans include Fluid Engine drag-and-drop
editing, selling tools, blogs, portfolios, and Acuity Scheduling options.
- Better at
-
Selling on every plan from $19/month, plus unlimited contributors on the $29/month Core plan.
- Watch out
- No permanent free plan; you must pay after the 14-day trial to publish live.
Heya
Free; Pro Lite $3/mo; Pro Standard $6/mo
Our no-code builder, Heya, is for one-page and small sites. You get 68 templates, 10 block types,
phone editing, and a browser editor that needs no account to start. Free is $0 for up to 3 sites,
Pro Lite is $3 a month without our badge, and Pro Standard is $6 a month for up to 5 sites, up to 20
pages per site, no badge, and 1 custom domain per account.
- Better at
-
Costs $0, $3 a month on Pro Lite, or $6 a month on Pro Standard with 1 custom domain per
account, works on a phone, and includes 68 templates on every plan.
- Watch out
-
Free sites show a small badge and allow up to 5 pages per site; connecting a custom domain you
own requires Pro Standard at $6 a month.
Who should pick Wix vs Squarespace
Pick Wix if you want to start a site for $0 on a free Wix domain with no credit card required. It's
also the clear pick if you want over 2000 customizable business templates, or built-in tools for
online courses, event tickets and RSVPs, a unified messaging inbox, and a CRM.
Pick Squarespace if you're fine paying after a 14-day free trial and want to sell right away on the
$19 per month Basic plan. Its $29 per month Core plan gives you unlimited contributors and a free year
of Google Workspace email, and Squarespace also fits if you want paywalled blogs, memberships,
invoicing for proposals and contracts, or Acuity Scheduling.
Price, free plans, and ecommerce costs compared
Wix has a $0 Free plan with no credit card required, while Squarespace gives you a 14-day free trial
and needs a paid plan to go live. Wix's USD prices are for yearly subscriptions paid in full, starting
at $17 per month for Light (2 GB storage, 2 collaborators, and a free domain for 1 year). Squarespace
Basic starts at $19 per month with a free custom domain, 2 contributors, and selling tools (2%
transaction fee, card rates from 2.9% + $0.30).
Both have a $29 per month Core plan. Wix's Core ($29 per month billed yearly) adds basic eCommerce, 50
GB storage, and 5 collaborators, while Squarespace's drops the store transaction fee and adds
unlimited contributors. Higher tiers are Wix Business ($39 per month) and Business Elite ($159 per
month), or Squarespace Plus ($49 per month) and Advanced ($99 per month).
Ease of use, templates, and AI tools
Both Wix and Squarespace are no-code builders with drag-and-drop editors, AI tools, and 24/7 support
on every plan. Wix gives you over 2000 customizable business templates, AI help for writing blog
posts, AI email marketing, an SEO assistant, and 24/7 customer care.
Squarespace uses its Fluid Engine editor (no HTML, CSS, or JavaScript needed), designer templates,
Blueprint AI site generation, and 24/7 Help Center support with free webinars. Squarespace limits AI
use by plan: you get 10 one-time AI credits on Basic, 20 AI credits per month on Core, 40 AI credits
per month on Plus, and 120 AI credits per month on Advanced.
When you do not need Wix or Squarespace
Wix and Squarespace start at $17 to $19 per month on paid plans. If you only need a one-page site or
up to 5 pages on a free subdomain, you might not need to pay those monthly rates.
We built Heya for one-page and small sites, with 68 templates and 10 block types. You can start in
your browser without an account, edit on your phone, and publish for $0 at yourname.heya.bio. You can
also pay $3 a month on Pro Lite for up to 3 sites, 20 pages per site, and no badge, or $6 a month on
Pro Standard for up to 5 sites, 20 pages per site, no badge, and 1 custom domain per account. Stick
with Wix or Squarespace if you need a store, a blog, contact forms, analytics, or AI generation.
How we checked
We compared Wix, Squarespace, and Heya side by side using verified product facts covering free plans,
pricing, custom domain terms, templates, and built-in selling and marketing features. The facts come
from
squarespace.com/pricing,
squarespace.com/websites,
wix.com/plans, wix.com,
heya.page/pricing,
heya.page/docs.
Plans change often. If a number here is out of date, email hello@heya.page and we'll fix it.
FAQ
Is Wix or Squarespace cheaper?+
Wix is cheaper to start because it has a $0 Free plan, and its Light plan costs $17 per month
billed yearly. Squarespace requires choosing a paid plan after its 14-day free trial and starts at
$19 per month on Basic. At the next tier, Wix Core and Squarespace Core are both $29 per month.
Does Squarespace have a free plan like Wix?+
No, Squarespace doesn't have a permanent free plan, just a 14-day free trial that requires a paid
plan to go live. Wix has a $0 Free plan for publishing on a Wix domain with branding. For small
sites, our Heya Free plan ($0) also lets you publish up to 3 sites at yourname.heya.bio.
Which is better for ecommerce: Wix or Squarespace?+
Squarespace lets you start selling for less per month since its $19 per month Basic plan includes
selling tools with a 2% online store transaction fee. Wix requires at least the $29 per month Core
plan (billed yearly) for basic eCommerce. At $29 per month, Squarespace's Core plan charges no
online store transaction fees and includes automated taxes and shipping.
Do Wix and Squarespace include a free custom domain?+
Yes, both include a free domain on paid plans, with conditions. Wix gives you a 1-year free domain
voucher for a new domain when you buy an annual Premium plan. Squarespace is an ICANN accredited
registrar and includes a free custom domain starting on its $19 per month Basic plan.
How many templates do Wix, Squarespace, and Heya have?+
Wix has over 2000 customizable business-ready templates, while Squarespace has designer templates
and its Blueprint AI generator without stating an exact count. Heya has 68 templates: 12 general
designs and 56 for specific uses like plumbers, photographers, restaurants, and weddings.
When should I use Heya instead of Wix or Squarespace?+
Use Heya when you only need a one-page or small site, want to pay $0 (or $3 a month on Pro Lite to
remove the badge, or $6 a month on Pro Standard to include 1 custom domain per account), or want
an HTML ZIP export on Pro Plus at $15 a month. On Heya, you can also embed a Calendly scheduling
page and link buttons or links blocks to an external store, blog, or Google Form.
Try Heya free
If you only need a simple one-page or small site, try Heya in your browser with no account required
and publish up to 3 sites for $0 on Heya Free.