Graphic design portfolio guide for 2026: projects, case studies and where to host it

A graphic design portfolio is a selection of your strongest, most relevant work, with enough context to show what you made and what you contributed. For clients or employers, it should make your work easy to judge and your contact details easy to find. Start with the projects, then choose where to put them.

Heya is made by the team that wrote this guide, so read its row with that in mind. Prices come from each company's own pages, checked on October 29 and 30, 2026.

The short answer

Portfolio sites for graphic designers

Compare Behance, Dribbble, Adobe Portfolio, Heya and Format below by price, site options and the limits that matter for your work.

Builder Free plan Paid from Custom domain Best for
Behance Free plan US$9.99/mo (Pro) With Pro, through Adobe Portfolio sites Getting seen by clients and peers
Dribbble $0 Free plan $4/mo billed yearly (Lite) Not stated Design shots and client leads
Adobe Portfolio Included with Creative Cloud Creative Cloud from US$9.99/mo Use your own domain Creatives already on Creative Cloud
Heya Free: 3 sites, 5 pages each, yourname.heya.bio $3/mo (Pro Lite) Pro Standard (1) or Pro Plus (up to 10) Small sites built and edited on a phone
Format 14-day free trial, no credit card $10/mo billed annually (Basic) Free custom domain for the first year Photographers and visual artists

Swipe the table sideways to see every column.

Not stated means the company's own pages we checked don't give that detail.

Each option up close

Behance

Free; Pro US$9.99 a month

Behance Free lets you publish projects, discover and save inspiration, and offer freelance services, with 15-30% platform fees when you transact on Behance. Behance Pro costs US$9.99/mo, offers a 7 day free trial, and includes full access to Adobe Portfolio for up to 5 fully-branded websites with free hosting and custom domains.

Better at
Getting seen by clients and peers.
Watch out
The free plan charges 15 to 30% platform fees on transactions.

Dribbble

Free; Lite $4, Standard $8 a month billed yearly

Dribbble has a Free plan at $0, plus Lite for $4 per month, Standard for $8 per month and Plus for $99 per month, all billed yearly. Standard includes a 0% Designer Platform Fee on payouts; Dribbble's 0% Designer Platform Fee and 0% Client Platform Fee apply to annual plans only.

Better at
Design shots and client leads.
Watch out
The 0% platform fees apply to annual plans only.

Adobe Portfolio

With Creative Cloud, from US$9.99 a month

Adobe Portfolio is included for free with a Creative Cloud subscription, with Adobe Portfolio and other Creative Cloud services available for as low as US$9.99 a month. It supports single-page sites or responsive, multi-page portfolios with a collection and contact page, and it can import projects from Behance. You can use your own domain and password-protect the whole site or selected pages.

Better at
Creatives already on Creative Cloud.
Watch out
It comes with a Creative Cloud subscription.

Heya

Free; Pro Lite $3, Pro Standard $6, Pro Plus $15 a month

Heya is a no-code builder for one-page and small sites, with full phone editing; you can start without an account, and drafts stay in your browser until you publish using Google, its only sign-in option. Heya Free costs $0 with no time limit or credit card, includes up to 3 sites with up to 5 pages per site, and displays a small "Made with Heya" badge. Pro Standard costs $6 a month for up to 5 sites with up to 20 pages per site, no badge and 1 custom domain per account; you connect a domain you already own.

Better at
Small sites built and edited on a phone.
Watch out
Free sites show a small "Made with Heya" badge.

Format

From $10 a month, billed annually (Basic)

Format offers a 14 day free trial with no credit card required. Basic costs $10 per month billed annually and is normally $14 per month, with 10 website pages and 70 high-resolution images; Pro and Pro Plus allow Unlimited pages, with image limits of 1500 and Unlimited respectively. Its pricing comparison table also lists a Free Custom Domain for the First Year.

Better at
Photographers and visual artists.
Watch out
Basic allows 10 pages and 70 high-resolution images.

Picking projects for your portfolio

Choose work for the client or job you want next. If you're looking for identity work, put your strongest identity projects up front. If a piece doesn't represent the work you want to do, you don't have to include it. Even if it took ages.

Look at each project on its own. What would you show someone if you were sitting beside them? Pick the images that show the design clearly, then add details where they help someone look closer. Don't keep several near-identical views just to make the page longer.

Give personal projects and self-initiated work a place if they're relevant, but label them for what they are (including concept work). For shared projects, name your contribution. And check that you have permission to show client work before you publish it, including any process images you're planning to use.

Writing short case studies

Start with what the project was and what you were asked to do. Then say what you did. Keep your role clear, especially if other designers, writers or developers worked on it too.

You don't need to document every step. Choose the decisions you can explain plainly: why you chose that typeface, how you handled the layout, what changed between an early version and the finished work. Put the explanation beside the image it refers to, rather than making someone hold a long introduction in their head while they scroll.

What happened after delivery? Include an outcome if you have one, but don't turn a guess into a result. If you don't have results to share, finish with the final work.

Keep it readable. A short description, selected process images and the finished design can be enough. Cut any sentence that could sit under someone else's project without changing a word.

Behance, Dribbble or your own site

Start with what you need to publish today. Behance lets you post projects on its free plan and offer freelance services. Dribbble also has a Free plan; if you're considering a paid plan, look at the annual prices and fee terms before choosing.

For your own website, check what you already pay for. Adobe Portfolio is included with Creative Cloud, supports your own domain, and lets you import Behance projects rather than build those project pages again from scratch.

Want to build on your phone? Heya supports that, including editing, and its free plan gives you room for a small site. Format offers a trial without a credit card, with page and image limits to compare against your selected work.

You can use a platform and a separate site. But start with somewhere you can publish the work you've chosen. Make the contact details easy to find, too.

How we checked

We took every price, limit and feature from each company's own pages, collected on October 29, 2026. Heya's details come from its pricing page and docs, checked on October 30, 2026. The facts come from behance.net/pro, dribbble.com/pro, portfolio.adobe.com, format.com/pricing-portfolio, heya.page/pricing and heya.page/docs.

Plans change often. If a number here is out of date, email hello@heya.page and we'll fix it.

FAQ

How many projects should a graphic design portfolio have?

There's no fixed total to aim for. Choose your strongest work that's relevant to the clients or jobs you want, and leave out projects you can't stand behind. If several projects show much the same thing, pick the strongest. Give each one enough space to show the work and explain your role.

Where should graphic designers host their portfolio?

Behance is an option for publishing projects and offering freelance services, while Dribbble has free and paid plans. For a separate website, look at Adobe Portfolio if you have Creative Cloud, Heya for a no-code small site with phone editing, or Format if its page and image limits fit your work. Compare the cost and publishing requirements before committing.

Is Behance free?

Yes. Behance Free includes publishing projects, discovering and saving inspiration, and offering freelance services. Transactions on the free plan carry 15-30% platform fees. Behance Pro costs US$9.99/mo and offers a 7 day free trial, with Adobe Portfolio access for up to 5 fully-branded websites, free hosting and custom domains.

Should a design portfolio be a PDF or a website?

Use a website as the version you share by link, and prepare a PDF when a client or application asks for one. You can select different work for that PDF without changing the whole site. On Heya, host the PDF elsewhere and link to it from a button.

Try Heya free

Pick one of 68 templates or a blank page, edit it on your phone or laptop, and publish on Heya's Free plan for $0, with no time limit and no credit card.