Best link in bio tools compared on price and features in 2026

Beacons, Linktree, and Lnk.Bio lead for built-in link in bio features, while Heya Pro Lite removes platform branding for $3 a month and Carrd Pro Lite starts at $9 per year. Free plans start at $0, and custom domains start at $19 per year on Carrd. Below we compare eight tools on free limits, branding, custom domains, and selling.

Heya is ours, so read its row with that in mind. Every other number comes from each company's own pages, checked on October 28, 2026.

The short answer

Link in bio tools compared side by side

This table compares all eight tools across their free plans, the lowest price to remove platform branding, the lowest price for a custom domain, and built-in selling features.

Tool Free plan Remove branding from Custom domain from Selling features
Linktree Free with unlimited basic links $14/month billed annually ($17 monthly) Not stated Digital products, Kajabi courses; 0% fee on Pro
Beacons $0 per month forever, unlimited Link in Bio sub-pages Available on page and product pages (plan not specified) $8.33/mo billed annually at $100 ($10 monthly) Unlimited digital products; 9% fee Free/Creator, 0% higher
Milkshake Free forever, unlimited links and Cards US$2.99/month billed monthly (Lite) US$8.33/month billed yearly at US$99.99/year Sell digital files with Stripe on Free; lower fees on Pro/Pro+
Lnk.Bio $0 for up to 3 pages, unlimited links $24.99 one-time payment (Unique) $39.99/year add-on or $89.99/year Ultra Open a shop on Unique ($24.99 one-time); Shopify integration
Stan 14-day free trial (no free plan stated) Not stated Not stated Courses, digital products, bookings; 0% transaction fees
Later Linkin.bio Free link in bio tool; 14-day plan trial Not stated Not stated Tracks sales via custom affiliate links for IG, TikTok, Snap
Carrd Free Basic experience; 7-day Pro trial $9/year (Pro Lite) $19/year (Pro Standard) Stripe, PayPal, Gumroad widgets ($19/yr); Stripe forms ($49/yr)
Heya $0 for up to 3 sites, 5 pages per site $3/mo (Pro Lite) $6/mo (Pro Standard) Link a button to your checkout or store; embeds Calendly for bookings

Swipe the table sideways to see every column.

Not stated means the product's provided documentation did not specify a price or detail for that item on October 28, 2026.

Detailed breakdown of each link in bio tool

Linktree

Free; paid from $7/month billed annually ($9 monthly)

Linktree has a Free plan with unlimited basic links and email and phone sign-ups. Pro costs $14 per month billed annually ($17 billed monthly) and removes the logo with 0% Linktree selling fees. Starter and Premium plans are also available.

Better at
Built-in digital product checkout, Kajabi courses, and Instagram auto-replies on Premium.
Watch out
Removing Linktree branding costs $14 per month billed annually ($17 billed monthly).

Beacons

Free ($0/month); paid from $8.33/month billed annually ($10 monthly)

Beacons offers a $0 per month forever plan with unlimited sub-pages and digital sales at a 9% commission. Creator costs $8.33 per month billed annually at $100 ($10 monthly) with a custom domain, while Creator Plus and Max charge 0% commission.

Better at
Sells digital products on the free plan and includes a free custom domain on Creator.
Watch out
Charges a 9% commission on sales on both the Free and Creator plans.

Milkshake

Free; paid from US$2.99/month billed monthly

Milkshake builds phone websites using swipeable Cards. The Free plan includes unlimited Cards and digital file sales with Stripe. Lite is US$2.99 per month billed monthly without branding, while Pro+ is US$8.33 per month billed yearly at US$99.99 per year.

Better at
Phone-first Card builder with branding removal for US$2.99 per month billed monthly.
Watch out
Connecting a custom domain requires the Pro+ plan at US$99.99 per year.

Lnk.Bio

Free ($0); Mini $0.99/month or $9.99 once; Unique $24.99 once; Ultra $89.99/year

Lnk.Bio has a $0 Free plan for up to 3 pages and 577 free templates. The Unique plan is a $24.99 one-time payment that removes the logo and adds a shop, newsletter, up to 10 pages, and a free .bio domain for a year.

Better at
One-time payment options at $9.99 (Mini) and $24.99 (Unique) instead of recurring monthly bills.
Watch out
Connecting your own existing domain costs $39.99 per year as an add-on or $89.99 per year on Ultra.

Stan

14-day free trial; paid plan prices not stated

Stan is a no-code creator store that hosts your courses, digital products, and bookings right inside your bio link. It comes with 1-Tap Checkout, connects with third-party tools and apps, and takes 0% transaction fees. You can try it out first with a 14-day free trial.

Better at
All-in-one checkout for courses, digital products, and bookings with 0% transaction fees.
Watch out
No permanent free plan is stated in the provided facts, only a 14-day free trial.

Later Linkin.bio

Free link in bio tool; social plans from $18.75 USD/month billed yearly

Later Linkin.bio is a free tool for Instagram, TikTok, and Snap profiles, allowing up to five links per post. It pairs with Later's social management plans starting at $18.75 USD per month billed yearly on Starter, with a 14-day free trial.

Better at
Adds up to five links per Instagram, TikTok, or Snap post and tracks sales via custom affiliate links.
Watch out
Paid social plans start at $18.75 USD per month billed yearly, and TikTok bio links need over 1,000 followers.

Carrd

Free Basic; Pro from $9/year

Carrd is a one-page builder with a free Basic tier. Pro Lite costs $9 per year for 3 sites without branding. Pro Standard is $19 per year for up to 10 sites with custom domains, forms, and Stripe, PayPal, or Gumroad widgets.

Better at
Custom domains with SSL and third-party payment widgets for $19 per year across 10 sites.
Watch out
Custom domains are not included on the $9 per year Pro Lite plan.

Heya

Free ($0); Pro Lite $3 a month; Pro Standard $6 a month; Pro Plus $15 a month

Ours, Heya, is a phone-friendly builder where you can draft without an account. Heya Free is $0 for up to 3 sites (up to 5 pages each) at yourname.heya.bio. Pro Lite is $3 a month (up to 3 sites, up to 20 pages each, no badge) and Pro Standard is $6 a month (up to 5 sites, up to 20 pages each, no badge, and 1 custom domain per account). Every plan includes 68 templates and works fully on a phone.

Better at
Free yourname.heya.bio address, multi-page sites (up to 5 pages free), and 68 templates.
Watch out
Free sites show a small Made with Heya badge and allow up to 5 pages per site, and connecting a custom domain you own requires Pro Standard at $6 a month.

Free plans and free Linktree alternatives compared

Seven of the eight tools offer a free option, while Stan gives you a 14-day free trial. Linktree Free includes unlimited basic links plus email and phone sign-ups. If you're looking at free Linktree alternatives, Beacons Free ($0 per month, free forever) includes unlimited digital product sales at a 9% commission, unlimited sub-pages, 30 daily AI credits, and 50 monthly email sends. Milkshake Free offers free hosting forever, swipeable Cards, and digital sales via Stripe.

Lnk.Bio Free ($0) gives you up to 3 pages and 577 free templates, and Later Linkin.bio is a free tool that links up to five URLs per post. Among site builders, Carrd has a free Basic experience, while Heya Free ($0 with no time limit) gives you 3 sites (up to 5 pages each) at yourname.heya.bio with 68 templates.

What it costs to remove platform branding

Free bio pages normally show a platform badge like Made with Heya or Made with Carrd. Heya Pro Lite takes that badge off across up to 3 sites for $3 a month. Carrd Pro Lite removes its badge across up to 3 sites for $9 per year. If you want a one-time payment instead of a subscription, Lnk.Bio's Unique plan drops its logo for a $24.99 one-time fee.

For mobile-first tools, Milkshake Lite removes branding for US$2.99 per month billed monthly. Beacons includes features to take its branding off your page and product pages (paid plans start at $8.33 per month billed annually or $10 monthly), though Advanced DM Automations keep the badge on the first two tiers. Linktree makes you upgrade to Pro at $14 per month billed annually ($17 billed monthly) to hide the Linktree logo.

Custom domain pricing across link in bio tools

Connecting your own domain costs less on general one-page builders than on most creator platforms. Carrd Pro Standard is the lowest-cost option at $19 / year, covering up to 10 sites with Let's Encrypt SSL. Heya Pro Standard costs $6 a month for up to 5 sites and 1 custom domain per account, with automatic HTTPS. On Lnk.Bio, the Unique plan ($24.99 as a one-time payment) comes with a free .bio domain for a year, while connecting an existing domain is a $39.99 per year add-on or included with Ultra at $89.99 per year.

Milkshake includes custom domains on Pro+ at US$8.33 per month, billed yearly at US$99.99 per year. Beacons includes a free custom domain on Creator at $8.33/mo when billed annually at $100 (or $10 monthly). Free Heya sites use yourname.heya.bio, while Heya Pro Standard lets you connect a domain you already own from Site settings and issues the HTTPS certificate automatically.

Selling digital products, courses, and bookings from your bio

Beacons, Linktree, Stan, Milkshake, and Lnk.Bio have built-in commerce, while on Heya you can embed a Calendly scheduling page or link a button to your checkout or store page. Beacons charges a 9% commission on Free and Creator, dropping to 0% on Creator Plus ($25 per month billed annually at $300) and Creator Max ($83.3 per month billed annually at $1,000). Linktree Earn has 0% Linktree fees on Pro ($14 per month billed annually), and Stan takes 0% transaction fees on courses, products, and bookings.

Milkshake sells files via Stripe on Free with lower fees on Pro (US$59.99 per year) and Pro+ (US$99.99 per year). Lnk.Bio adds a shop on its $24.99 one-time Unique plan and a $4 per month Booking Calendar add-on. Carrd adds Stripe, PayPal, and Gumroad widgets on Pro Standard ($19 per year), while Heya handles bookings through Calendly embeds.

How we checked

We compared these eight link in bio tools and one-page website builders using their published plan prices, limits, and feature documentation checked on October 28, 2026. Every tool was evaluated on four criteria: free plan limits, the lowest price to remove platform branding, custom domain pricing, and built-in selling features. The facts come from beacons.ai/i/pricing, beacons.ai, carrd.co/docs/pro/plans, carrd.co/pro, later.com/link-in-bio, later.com/pricing, linktr.ee/s/pricing, lnk.bio, milkshake.app/pricing, milkshake.app, stan.store, heya.page/pricing, heya.page/docs.

Plans change often. If a number here is out of date, email hello@heya.page and we'll fix it.

FAQ

Which link in bio tool has the best free plan for selling?

Beacons and Milkshake both let you sell digital items on their $0 forever plans. Beacons Free gives you unlimited digital product sales and affiliate links at a 9% commission, while Milkshake Free lets you sell digital files through Stripe.

What does it cost to remove branding on a link in bio page?

Heya Pro Lite removes the Made with Heya badge across up to 3 sites for $3 a month. Carrd Pro Lite removes the Made with Carrd badge across up to 3 sites for $9 per year. If you do not want a subscription, Lnk.Bio Unique takes off the Lnk.Bio logo for a $24.99 one-time payment.

Which link in bio tool is cheapest for connecting a custom domain?

Carrd Pro Standard is the cheapest option at $19 / year for connecting custom domains you own across up to 10 sites with Let's Encrypt SSL. Lnk.Bio's custom domain add-on costs $39.99 per year, Heya Pro Standard costs $6 a month for up to 5 sites and 1 custom domain per account with automatic HTTPS, and Milkshake Pro+ is US$99.99 per year.

Can I build and edit my link in bio page on my phone?

Yes, Milkshake and Heya let you build on your phone, and Beacons and Later offer mobile apps. You can build and edit a Heya site fully on a phone, or put together swipeable Cards on your phone with Milkshake. Beacons has a mobile app on the App Store and Google Play, and Later's Starter, Growth, and Scale plans include an iOS and Android app.

How many followers do I need on TikTok to add a link in bio?

You need over 1,000 followers on TikTok to put a link in bio page in your TikTok bio.

How many links and social networks can I add to a Heya bio page?

Each links block holds up to 50 links, and each buttons block holds up to 6 buttons. The socials block supports 29 social networks plus email, phone, and website links, and you can add up to 40 sections per page.

Try Heya free

Start building your bio page at yourname.heya.bio on Heya Free for $0 with no account required to draft, up to 50 links per links block, 68 templates, and full editing on a phone.