One day, one room
Schedule
One track, so you never have to pick between two good talks. All times are Central.
8:00 am
Doors, coffee and breakfast
Pick up your badge in the lobby.
9:00 am
Redesigning for 2 million patients
Maya Torres, Pinecone Health
9:45 am
Design systems that teams actually use
Andre Williams, Ledgerly
10:30 am
Five interviews beat fifty survey answers
Sam Patel, Northstar Bank
12:00 pm
Lunch
Food trucks in the courtyard, included with every ticket.
1:00 pm
What 40 pricing page tests taught us
Grace Kim, Field Studio
1:45 pm
Accessibility on a deadline
Lucia Romero, Trailhead
3:00 pm
Hiring your first three designers
Owen Fischer, Brightwell
4:15 pm
Lightning talks
Six 5-minute talks, picked from attendee pitches.
5:30 pm
After party
Drinks and snacks on the roof deck until 8 pm.
Good to know
Accessible venue
Step-free entry, live captions on the big screen and a quiet room upstairs.
Good to know
Hotel rate
The Loop Hotel, two blocks away, holds rooms at $169 a night. Mention Northbound.
Good to know
Code of conduct
Everyone is welcome and everyone is safe. Find a volunteer in a yellow shirt.